Use plain language
Translate recruitment terminology into clear decisions an owner can recognize.
The access problem
Good recruitment advice is often written for HR professionals, presented in dense language, or built around legal and organizational contexts that do not match smaller Caribbean businesses.
The design challenge was not simply to provide information. It was to help a busy business owner move from “I know hiring matters” to “I understand what to do next.”
From expertise to action
The guide had to teach without making the reader feel behind.
Sequence the work
Move from preparation and role definition through interviewing and responsible decision-making.
Ground the context
Acknowledge Caribbean labor environments rather than assuming a generic U.S. workplace.
Design for scanning
Use hierarchy, short sections, prompts, and calls to action so the resource works under time pressure.
A reason to slow down before hiring
The opening reframes recruitment as an investment in the business rather than an administrative task to complete quickly.
A clearer picture of the role
The guide directs attention toward what the organization actually needs before it begins attracting candidates.
More structured conversations
Interview guidance helps business owners focus on job-related evidence rather than instinct alone.
Awareness of ethical and legal risk
The resource flags potentially discriminatory or inappropriate questions while encouraging employers to verify local labor requirements.
Storytelling through design
Take the “too much” and turn it into “ohhh, I get it.”
A useful guide respects both the complexity of the subject and the limited time, confidence, and specialist knowledge of the person trying to apply it.Design principle
Source shelf
Read and inspect the original guide.
This is the kind of project where the full artifact adds real value: a visitor can evaluate the writing, sequencing, visual hierarchy, and practical usefulness for themselves.
What this project demonstrates
I do not separate communication from system design. When information is confusing, inaccessible, or difficult to act on, the communication itself becomes part of the system failure.